Becoming a freelancer has become an option or even a necessity among many employees from various fields of work. Many people feel safer being employed, as they have a financial stability and ease that maybe not many freelancers have.
Quitting your job and becoming a freelancer takes courage, some say, as it is sometimes tough to find enough work to cover all your expenses every month. But it can also be a wonderful experience, if you play your cards right.
Before becoming a freelancer you should…
There are certain things we have to think about before making the decision to become a freelancer. For sure, there are many benefits, but these are obtained, in most cases, through continuous efforts and a more alert rhythm of work than the one you would normally have as an employee in a company.
When you make the decision to work freelance, it means that you’re a specialist in the field you want to work in. You can look back on your work and see if this is the case. The expertise you have will impact greatly on your future work. Besides, you need perseverance, personal abilities and in most cases, a lot of contacts. These contacts will help you not only in work per say, but also in obtaining contracts / projects, based on recommendations.
Sales and marketing abilities
“According to Adam of Theinterngroup“, Sales and marketing abilities are key elements when deciding to become a freelancer. Former experience and results can help you get a clear idea of the road you want to follow and in identifying business opportunities.
If you don’t have any sales or marketing experience, don’t worry, for these can be learned along the way. It’s just that at first, you’ll have to rely more on your good sense and instincts. This is why you have to know from the start what abilities you can count on and what you can do.
You need to have a plan from the start. You can get some advice and practice going to specialized courses or training sessions in your chosen field. If you don’t take this into consideration from the start, you might not make it as a freelancer.
Understanding the clients’ needs
The exact understanding of the market and the clients’ needs, is a vital element in your success (what results they expect, what are the costs, what are the deadlines etc.). Here is also where your past experience comes in.
The market is always evolving, so you have to be up to date with what’s going on in your field all the time, maybe even anticipate the market’s flow. And more than this, you have to know what your competition is doing. When you’re no longer employed, the information you receive is non-existent or you only hear bits and pieces, so now, you have to be the one hunting for data.
Working as a freelancer can bring many satisfactions: professional independence, evolving as a specialist and developing certain abilities, a good market knowledge, being recognised as a good professional, the option to decide with whom you wish to collaborate / work with, the satisfaction of certain material and professional achievements.
You might not have the free time you thought you would have, but for sure, it’s going to be a real pleasure waking up in the morning and starting work.