Companies Making The Most Of Social Media

Written by on December 19, 2012 in Technology - No comments | Print this page



The social media revolution has changed the way businesses attract and interact with their customers and prospective customers. Some businesses have found success using sites like Twitter and Facebook. Others put together a page or a feed just to have one, failing to engage the reader or other users of the site.

The companies engaging most with their customers over social media are finding themselves earning more profits, creating stronger brand loyalty, and finding new customers as posts become viral.

The companies who are finding the greatest success with social media are among the largest companies in their respective industries. Viacom, the Walt Disney Company, and Google are some of the biggest names making the most from social media.

The NBA is the leading social media user out of all North American sporting leagues. Electronic Arts dominates the social media landscape for video game companies. Nike wins on the court and online. Coca-Cola beats Pepsi in sales and in followers.



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